Legal Blog

Apr 10, 2019

How Long is a Trademark Good For?

If you’re new in the business and you’re trying to set up an ecommerce site, you’ll probably take a good long look at some of biggest names in the field to figure out who your competition is. Which companies dominate your industry? Once you have a list, you’ll probably think it’s a good idea to replicate a few of the things your competition is doing. After all, if it works for them, then it could work for you, right? However, if that plan includes using logos, marks or other marketing...
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Mar 26, 2019

Four Good Trademark Examples That Can’t Be Beat

Your trademark is a valuable asset to your company. Studies show that companies that register their trademarks early on tend to experience higher growth. Your trademark is also key in establishing your brand, as it helps your company stand out from the rest of the competition, Small Business says. It can boost consumer trust in your products or services as well. As your company grows and expands over time, so will the value of your trademark increase, especially if you have managed to build...
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Oct 17, 2018

Copyright Office DENIES American Airlines Request to Copyright its Logo

The United States Copyright Office has just denied American Airline's efforts to COPYRIGHT its logo.  The Copyright Office stated that the logo did not contain the requisite creativity in it's opinion. The Copyright Office has denied the Airline's application three times dating back to 2016. Although American Airlines does have TRADEMARK protection, COPYRIGHT protection/registration would provide a much broader set of protections.Specifically, section 102 of the Copyright Act...
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Aug 15, 2018

Reebok loses TRADEMARK battle over the use of Conor McGregor's Name

A European based fashion brand by the name of "McGregor" filed suit against Reebok and claimed that Reebok's clothing line with the UFC star, Conor Mcgregor, would cause confusion with it's customers.  The Amsterdam based business owns the trademark "McGregor."  The ruling from the Hague District Court just came down and required Reebok to halt from selling some of its McGregor based items in Europe and further required Reebok to pay the other side's legal fees. The...
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Aug 04, 2018

New Supreme Court Ruling Changes Recoverable Damages in Patent Infringement Cases!

In a 7-2 decision, the United States Supreme Court has just ruled that a patent owner may recover lost foreign profits for infringement under 35 U.S.C. 271(f)(2).  This ruling rejects the Federal Court’s long standing exclusion of lost profits as a damage for foreign sales.  Patent Owners rejoice, Defendants can no longer claim an absolute prohibition against foreign damages when the patent owner proves infringement under §271(f)(2). WesternGeco LLC v. ION...
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Aug 02, 2018

What Happens After a Nonprovisional Patent Application is Filed?

One of the most common questions inventors and applicants have after determining whether to file a patent application, and what type, is what happens now after filing?  Well, here’s a good summary of that process.After a nonprovisional patent application is filed with the United States Patent and Trademark Office (“USPTO”), it will get assigned to a particular art unit in which the claimed invention falls under, and assigned to a particular examiner within that art unit where it is...
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